Kolaveri Di reached a milestone of 50 million hits

Dhanush’s last release 3 might have ended as flop at both Tollywood and Kollywood box offices, but the song Kolaveri Di has been creating sensations. The song already reached a milestone of 50 million hits on YouTube. The song recently won two awards at the prominent Creative Abbys awards at The Goafest 2012. The song has received Gold in the Direct category and a Silver in the Digital and Interactive category.
Now, the latest is Sony Music has declared that Kolaveri Di’s success will be written in golden letters in the history of music industry. Shruti Haasan played female lead in the movie, directed by Aishwarya Dhanush. Anirudh Ravichandran scored the music.