The film industry is creating new trends on social media and adapting the new technologies for the promotion of the film. Emojis on social media platforms like Twitter, Facebook have become popular in recent times .
Bollywood star hero Salman Khan was the first Indian actor to have a emoji on Twitter for his ‘Tubelight’ film. And Vijay is the first Kollywood actor to have a emoji for his upcoming movie Mersal.
Now, Tollywood young tiger NTR is going to follow this latest trend for his movie promotion of jai Lava Kusa. Producer Kalyan Ram has spent Rs 50 lakh for the emoji .
NTR will be playing three characters in the film. The film is directed by Bobby, the audio launch will be on september 10 and the film is set to release on sep 21.