EROS international has bought the entire film for the huge amount outright. This includes Theatrical ,satellite, Audio & Video rights. The profits made after recovering EROS International investment will be shared 50:50 among producers and EROS.
Although Eros has been one of the biggest champions of regional cinema be it Tamil, Marathi or Punjabi, but failed to prove its luck in Telugu. Earlier, it was associated with Mahesh Babu’s 1 Nenokkadine and Aagadu.