The auspicious month for Hindus, “Kaartheeka Masam” has raised curtains to the media houses competition in the name of “Bhakti”.
Devotional channel BhatktiTV promotor Narendra Choudary to cater the feed of the channel is using this month by organizing ‘Koti Deepothsavam’ event at NTR grounds in Hyderabad. He has been doing this for last 5 years .
Although it is a devotional event, he is using his best political contacts to bring Chief minister of Telugus states, Chandra Babu Naidu nd K.Chandrashekar Rao , apart Gover Narasimhan, Actor Pawan Kalyan, Union Minister Venkaiah Naidu and other dignitaries like Supre court judge to the program on daily basis to make the event a grand success.
Thousands of people especially women are flooding to the NTR stadium where they are given special pooja material supplied free of cost to light the Diya given.
On the other hand, ETV also stated ‘Kaartheeka Deepothsavam’ with the similar concept , but not at single place. It has been conducting the event at various cities in Tealanagan and Andhra Pradesh. Here also pooja material is given free of cost. Whatever, Both these channels have to be appreciated for taking people into the devetional path.